"Women go in [to business] having technical expertise but they don't have the managerial skills," she says. "To run a business, you need a lot of skills -- marketing, financial, (human resources). You may not, in fact, have all those skills."Read the entire article:
The conference encourages WPO members to share business strategies and experience with other successful women from all over the world, as well as learn from interactive seminars and speakers. Additionally, it will provide potential members who qualify a unique opportunity to experience the impact the WPO has on women business owners professionally, and personally.Learn more here.
Monocle is a premium media brand with magazine, web, broadcast and retail divisions. Focusing on global affairs, business, culture and design, Monocle's mission is to keep an eye on the world.To keep your business cool, relevant and an influencer in your industry, read up over at Monocle
Hungry for recognition and a better living, women in the developing world vie for business success.I hope it inspires all individuals to pursue their dream of starting a business. There's even a section on tips on how to start a business -- don't miss it!
In good times and bad, some companies succeed while others fail. Success is determined in large part by the particular mix of capabilities — the combination of processes, tools, knowledge, skills, human capital, and organizational forms — that companies deploy.Does your business have the capabilities required to keep moving forward in a highly profitable manner?
Two recent articles argue that brainstorming doesn't make people more creative. So how might we remake the brainstorming process, given what science tells us?Find out here.
The reality of web marketing is that almost all of it happens on platforms that are owned by others. Platform owners, such as Facebook or Google, have provided environments where some things are easy to do, some things are much harder to do, and some things simply can't be done. Even tougher for marketers is that these systems are constantly changing ...Read: Your Marketing Can Keep Pace with Facebook and Google
... selected as the International Franchise Association’s (IFA) Entrepreneur of the Year for 2009, becoming not only the youngest recipient of this impressive award, but also only the second female recipient. In 2011, Shelly and BrightStar were featured on the hit CBS series “Undercover Boss.” She was also recognized by the Women Presidents Organization and American Express Open as #1 in their Top 50 Fastest-Growing Women-Led Organizations in 2011, moving up from #2 in 2010. Read more ... here.
Still, a flair for technology won't be enough to stand out amidst the stupefying ad clutter. To grab attention, some ad executives expect to see more comedy in the mix while others foresee an uptick in raunchier promotions, peppered with f-bombs.Find out about all the advertising predictions in 2012 here.
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| ©Laurel Delaney 2011, "First snow in Chicago 2011" |
Small-business owners don’t care what’s cool. They care about what’s practical and what seems obvious—and that’s not always what gets buzz.If it is, have a look at:
Start-up Nation examines the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality -- all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect," there are entrepreneurial lessons well worth noting.Go here to find out how Israel has beaten the odds to become a major player in the global business world, especially in the technology space and a main contributor to global culture. After you read the book, see how you might develop the next generation of corporate leaders or put those within your business who question authority to work!
Rosabeth Moss Kanter will convince you that the goal of winning is not losing two times in a row. In her view, success and failure are not events, they are self-fulfilling tendencies. "Confidence is the sweet spot between arrogance and despair--consisting of positive expectations for favorable outcomes."Meanwhile, learn what another entrepreneur thinks of the book and how it rang true to him as he rides out his own firm's recent acquisition of a troubled firm and what he did to turn things around.
Recent IDC cloud research shows that worldwide revenue from public IT cloud services exceeded $16 billion in 2009 and is forecast to reach $55.5 billion in 2014, representing a compound annual growth rate of 27.4%.Learn everything you need to know about cloud computing to bring your business up to speed -- from new business models to the biggest cloud opportunities to how organizations can keep up with new architectural paradigms and offer more flexibility with less customization and more integration -- it's all here.
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