WPO Chicago I Member Denise Press Featured in Fox Business

A recent study done by Morning Consult for Visa that surveyed small business decision-makers found that just 52% of U.S. small businesses have adopted AI in their operations, while about half of non-adopters are planning to follow suit within the next two years. Of those that have implemented AI, 85% say their use of AI has increased compared to a year ago.

"There is a recognition that AI and the advancement of technology is important in small business," Denise Press (pictured), Visa's head of small business for North America, told FOX Business in an interview. "There was an equal weight of, 'I don't know how to get started' and not knowing how to get started and not being experts in AI and/or new technology."

Read full story here.

As a CEO, Do You Need to Develop Your Own Personal Brand?

Most WPO members realize the value of establishing a strong and memorable brand for their company or product, but how important is it to develop a brand for yourself as an individual business owner?

Do you really need to develop a strong personal brand to have a successful startup or small business?

It depends.  Read on.

Articles of Interest: Small Business Must-Reads (3/22/13)

©2013 Laurel Delaney.  All rights reserved.  "Chicago, 3/23/13"

Four small business must-reads from The Wall Street Journal (3/22/13):

Most Small Businesses Don't Recover From Cybercrime - what's a business owner to do?

888.com Wins First Net-Only Gambling License in U.S. - what it means in terms of opportunities for entrepreneurs and small business owners.

Bootstrapper's Guide to Airfare - best places (make Chicago your next destination - as shown!) and seasons for air travel plus how to get the biggest bang for your buck on business or personal travel!

When Business Names Confuse Consumers: the basics of trademark law.

Photo credit:  ©2013 Laurel Delaney.  All rights reserved.  "Chicago, March 23, 2013."