Article of Interest: What Is the Essence of Your Brand?

Photo credit:  ©Laurel Delaney 2012

Do you have any great branding principles in place at your business? 

We all know great design has a critical role to play in building a great brand. But how do we go about making that happen?

The author of the article below speaks to three top designers about that very question.

Learn what he discovers here.

Photo credit:  ©Laurel Delaney 2012, "Apple iPad and iPhone"