Article of Interest: Making Sense of Twitter

Many business owners are still trying to figure out how to use Twitter to benefit their business. Is that you too? This article, "Reach Customers in 140 Characters, All of Them Free," helps you make productive use of the service.

A couple of highlights on how to get started:

• First of all, listen.
• Do not be boring.
• A live version of a FAQ.
• Create a focus group.
• Soapbox for thinkers.
• Starting small is fine.

Read the entire article here.

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Event of Interest: Women's Leadership Breakfast 5/25/10

The Executives' Club of Chicago Women's Leadership Breakfast, "Personal Board of Directors: Building Your Powerhouse Network" will be held Tuesday, May 25, 2010 at the The Hilton Chicago, Grand Ballroom (720 South Michigan Avenue) from 7:00-9:00 a.m.

Description:

With all of the downsizing and diminishing job opportunities, we are in a climate that cultivates an "every woman for herself" mentality. In these tough economic times, you can experience bad behavior from BOTH sexes. But there is some heartening news, women are helping women and are concentrating on a new type of networking. This panel will discuss alternatives to hiring a career coach like cultivating your own personal board of directors. Learn how convening individuals from past jobs and professional associations can bring a fresh perspective on individual strengths, values, goals and next steps.

Moderator: Maria Bartiromo (pictured), Anchor, CNBC's "Closing Bell," Host and Managing Editor "The Wall Street Journal Report with Maria Bartiromo"

Panelists: Carol Bernick, Executive Chairman of the Board, Alberto Culver Company; Christy Carpenter, Executive Vice President & Chief Operating Officer, The Paley Center for Media; and, Michele Coleman Mayes, Senior Vice President, General Counsel and Chief Legal Officer, Allstate Insurance Company

The Women Presidents' Organization Chicago is a proud partner of this empowering high-level women's program.

Registration is 7:00 a.m. Seated Breakfast, 7:30 a.m. Panel Discussion, 8:00 a.m.

For more information and to register, visit here.

I hope to see you there! Feel free to contact me to arrange a meeting in advance (ldelaney(at)globetrade.com).

Article of Interest: Values-Driven Companies

Whether you run a Fortune 500 company or a vibrant small business, the values you put forth play a vital role in managing and transforming a company.

According to Harvard Business School Professor Rosabeth Moss Kanter ...

A new type of 21st century company is emerging that is transforming how business is conducted. These are values-driven companies that define a core set of values and rely on these values in making all strategic decisions. Such companies are transforming themselves, their industries, and the world.

A snapshot of the key concepts includes:

• Ability to change themselves and the world because they put values at the center of their company.
• Gain tremendous advantages.
• Hold true to core values.
• Identify, understand, and stay true to values.
• Operate a business that brings value to the world.
• Influence the behaviors of other corporations and leaders.

For more in depth knowledge, go here.

Are you willing and able to change and bounce back quickly from challenging situations? As always, we welcome your comments.

Article of Interest: Are You in Pursuit of Perfection?

As you grow your business, are you in constant pursuit of perfection, new opportunities and new possibilities?

Then this little BIG article will fuel your desires.

Read: Steve Jobs: Master of Innovation

Find out how he changed the way we work, play and communicate -- with the best yet to come.

Are you stirring the pot to build a business of common good and lasting value? Let us hear from you. We welcome your thoughts and ideas.

Article of Interest: Powerful People Are Better Liars

Once in a while we have to take a chance at provoking (challenging) our readers. This is one of them. We read, "Defend Your Research: Powerful People Are Better Liars," by Dana Carney, published in the current Harvard Business Review and thought: Is this true?

Read it for yourself and let us know what you think. We all know the "type." They exist, unfortunately, everywhere but how do you deal with such a person, especially if they work for you or you work with them in some capacity at your business?