While best (or perhaps only) known as the organization behind the annual awards show, the Academy is also a company that employs thousands of people who work in education, on film archiving, and--right now especially--on the soon-to-open, Renzo Piano-designed Academy Museum of Motion Pictures. Despite the year-round work, the Academy’s visual identity only spotlighted one thing: the Oscars.Does your company's logo reflect everything you do? If not, consider what the Academy did and get a makeover.
Read the entire article: Why The Oscars Logo Got a Makeover
Photo courtesy: Fast Company. The Oscars logo is a registered trademark of the Academy.