Monday, October 28, 2013

Weekly Small Business News Roundup: From The New York Times

If you haven't read The NYTimes.com for small business news, it's worth a look.  Columnist Gene Marks talks about what's affecting his clients and other small business owners.

Some of the topics covered:
  • The Economy
  • Retail
  • Management
  • Online
  • Cash Flow
  • Around the Country
  • Around the World
  • Healthcare
  • Technology
Get the news roundup:  Today in Small Business (10/22/13):  What the Owner Takes Home

Photo courtesy:  Keith Ramsey

Monday, October 21, 2013

Monday, October 14, 2013

Book of Interest: Exporting: The Definitive Guide to Selling Abroad Profitably

Many fellow WPO sisters already know that I have been working on a new book on exporting all year (as shown).   Well I am happy to announce it will be ready for release December 18, 2013!  Please sign up below to be kept up-to-date on news about Exporting and to pre-order the book at a guaranteed price!

Exporting:  The Definitive Guide to Selling Abroad Profitably:
  • Lays out simple steps to conduct market research, find customers, open new markets, get paid, and ship goods and services.
  • Takes you through the exporting process via the Internet and other means.
  • Shows how to use social media to expand your international presence.
  • Provides insider tips and strategies to export efficiently and profitably.
  • Explains how the U.S. government helps exporters.
  • Walks readers through the export business plan.
Here’s what else you will learn from my new book:
  • Identify products and services that can be profitably exported.
  • Use the Internet to facilitate all aspects of exporting, especially marketing.
  • Develop a clear strategy on how to export.
  • Export your product or service efficiently and profitably.
  • Find customers retail and wholesale customers globally, enter new markets, get paid, and ship.
  • Explore your best territory using statistics and market research.
  • Develop pricing and prepare documentation.
  • Leverage the Internet and social media—including using tablets and mobile phones—to boost your online exports.
Can’t wait for you to read!  It’s everything you should know to sell abroad profitably!  Further, a few WPO members are referenced in the book, which is even more exciting!

Sign-up here to learn more:  Exporting:  The Definitive Guide to Selling Abroad Profitably

Photo courtesy:  Apress


Monday, October 07, 2013

Article of Interest: The States Where Women Make the Most

Here's a good analysis of the states where women make the most and least compared to men. The wage gap is a complex issue but a simple chart can convey where it's the most severe. Illinois is smack dab near the middle with women earning 79 cents on the dollar, compared to white men specifically.
In a new report, the Center for American Progress offers up this coast-to-coast breakdown. The pay gap ranges all the way from a low of 15 cents in places like Vermont and Nevada up to 36 cents in Wyoming.
Read the entire article here and take a look at the chart.

Photo courtesy:  Gautam Dogra