Monday, March 25, 2013

Articles of Interest: Small Business Must-Reads (3/22/13)

©2013 Laurel Delaney.  All rights reserved.  "Chicago, 3/23/13"
Four small business must-reads from The Wall Street Journal (3/22/13):

Most Small Businesses Don't Recover From Cybercrime - what's a business owner to do? Wins First Net-Only Gambling License in U.S. - what it means in terms of opportunities for entrepreneurs and small business owners.

Bootstrapper's Guide to Airfare - best places (make Chicago your next destination - as shown!) and seasons for air travel plus how to get the biggest bang for your buck on business or personal travel!

When Business Names Confuse Consumers: the basics of trademark law.

Photo credit:  ©2013 Laurel Delaney.  All rights reserved.  "Chicago, March 23, 2013."

Monday, March 18, 2013

Event of Interest: WPO International Conference 2013

It's not too late to sign up for our WPO 16th Annual Conference held in Dallas from May 1-3.  For more information and to register, visit here
The conference encourages WPO members to share business strategies and experience with other successful women from all over the world, as well as learn from interactive seminars and speakers. Additionally, it will provide potential members who qualify a unique opportunity to experience the impact the WPO has on women business owners professionally, and personally.
I hope to see you there!

Monday, March 11, 2013

Article of Interest: Things You Should Never Include in Your Twitter Bio

Want to turn people off so they never, ever bother to follow you on Twitter?  Mention these phrases in your bio:
  • Social media maven
  • Social media guru
  • Calling yourself an "anything" junkie (e.g., tech junkie, PR junkie, info junkie)
  • Thinking that some part of your bio should be in CAPS because it is so important
Wait, there's more!

Read:  25 Terrible Things You Should Never Include in Your Twitter Bio

Monday, March 04, 2013

Article of Interest: Is It Time to Redesign Your Website?

How do you know when it's time to redesign your business website?
Facebook and Twitter have undergone major overhauls to help users interact more efficiently and share more content. And just recently made news when it revamped its homepage.
Ask yourself these questions to determine if you need a website makeover.

Is It Time for a Website Redesign?  Five Questions to Ask 

Photo credit:  Women Presidents' Organization Chicago blog homepage