Monday, September 27, 2010

Event of Interest: Women Presidents' Organization (WPO) and American Express OPEN Regional Program in Chicago on October 26

Here's what people have already said about the program:
"I own an advertising agency and have experienced many brand seminars, but Neeli's seminar was like an MBA-level crash course on branding -- amazing -- and I walked away with tools that can be integrated immediately to develop a company's brand." ~ Beth Bronfman, Leibler Bronfman Lubalin Advertising, WPO New York I & Platinum Member

"I attended both Neeli's workshop at our April WPO conference as well as a special half day workshop this summer she did with my Platinum group. Neeli's wisdom about marketing, brand development and customer service was tremendous, presented with great humor and insight. She gave me a better understanding about brand development and retention globally, as well as steps I might consider to help Adesso's business and brand recognition.
So I suggest you run, not walk, to Neeli's WPO workshops this October!" ~ Margaret A. Traub, President & CEO, Adesso Inc
Registration here ( Lunch is included. Seating is limited. Better grab your place at the table fast!

See you there!

Monday, September 20, 2010

Article of Interest: Marsha Firestone Quoted in The Wall Street Journal

Women Presidents' Organization ( President and Founder, Marsha Firestone, Ph.D. (pictured), is quoted two different times in The Wall Street Journal:

Portal Aims to Ease Contract Bids for Small Business

Marsha Firestone states:
In, Enterprise Dispatch, she states:
The new portal initially isn't "going to make a huge dent," because only six large corporations are so far involved, adds Marsha Firestone, president of the Women Presidents' Organization, a New York group made up of mostly small "B2B" companies. "But if it grows and a lot of contracts come out of that, it could," she says.
Further, she is quoted:

'Supplier Connection': a portal for doing business with large corporations - smartplanet by IBM

Posted by: Women Presidents' Organization Chicago

Monday, September 13, 2010

Article of Interest: Are You a TED Talk Person?

Do you have brilliant ideas (e.g., you are considered one of the best minds in business), know how to present well and like to share? Then you're poised to become a TED talk person.

Becoming a TED talk person can boost your business and brand's awareness on a grander scale than ever imagined. Plus, you'll be in good company with the likes of Richard Branson, Malcolm Gladwell, Julia Sweeney, Isabel Allende and Chris Anderson (owner of TED) -- to name just a few of the elite business people who have given TED talks.

We're talking radical openness here that the world can tap into. Are you ready? Then read all about the global education brand of the 21st century and see if you have what it takes to participate:

How TED Connects the Idea-Hungry Elite (Fast Company)

Sample TED talk: Sheena Iyengar on the art of choosing.

Illustration credit here.

Posted by: Women Presidents' Organization Chicago

Monday, September 06, 2010

Cool Tool of Interest: Twitter as a Daily Newspaper

A great way to stay on top of all that is shared by the people you follow is through, which organizes links shared on Twitter into an easy to read newspaper-style format. Newspapers can be created for any Twitter user, list or #tag.

Samples for review can be found at: The Twitter Fast Company Daily, The Twitter The Economist Daily, The Twitter Entrepreneur Mag Daily and I just created an account under my own name here (as shown above).

It's as simple as 1-2.3 to get started and can be used to get the word out on your business online in a whole new way, especially if you click on the "promote it" button.

Start your business daily newspaper now. Go here.

Posted by: Women Presidents' Organization Chicago